Meet Alexa Lace
Alexa is a multi-talented Spanish recording artist who spends her time between her home town Barcelona and Los Angeles. Beside her career as a recording artist, she is also an actress and a model with an impressive curriculum including Hollywood movies, fashion shows and TV-shows. Alexa is signed to Pitbull Entertainment on a 360 deal.
Our team of professionals work with international artists within different areas, from management to creative services, music - and video production, booking, promotion etc. Over the years, we have worked with a vast range of artists, from unsigned talents to some of the biggest stars on the planet. Apart from working with established artists, we also sign our own artists that we develop and put resources behind in order to turn them into international stars. Breaking a new artist is extremely resource consuming and therefor we only work with one new talent at the time.
We are proud to present Alexa Lace, a Spanish multi-talented singer who we signed in 2018 who has achieved great success in the first year of our collaboration.
We started to work with Alexa in early 2018. The first steps were to start working on her music. Finding her style and sound and putting together a team of songwriters and producers to work with her. In September 2018 we released her first single, Dime con tus manos. A song written and produced by Trevor Muzzy, the producer behind multiple world hits with Jennifer Lopez, Lady Gaga etc. The song went up on the radio charts rapidly in USA as well as in Latin America, and entered the Top 40 on the Mediabase Activator chart, the official American radio chart. The song was nominated for a Hollywood Music Award for Best Latin Pop, which she also won.
To launch the song we set up a 4 month promotion tour in Latin America where Alexa did a total of 240 interviews and performances in TV-shows and radios and interviews with magazines and newspapers. She also did numerous concerts and performed together with artists such as Carlos Vives, CNCO, Nacho, Manuel Turizo etc.
Latest Alexa News
Alexa Signs with Sony Music
We signed Alexa to Sony Music Spain for the launch of her music in he home country. Together we will make sure that her music will be available and promoted in the best possible way and we are looking forward to a great collaboration.
Alexa Lace Winner of the Hollywood Music Award
On November 14 Alexa was awarded the prestigious Hollywood Music Award for "Best Latin Pop/Urban Song" with her new single Dime con tus manos. The song peaked #34 on the Mediabase Top 40, the American official radio chart.
Alexa performs at the Golden Fest in San Salvador together with Carlos Vives, CNCO, Manuel Turizo and Zion & Lennox.
The around 10 000 headed audience watched Alexa´s performance at the Golden Fest, the biggest annual concert in San Salvador.
Alexa invited to close the Teletón gala in El Salvador
The biggest TV gala in Latin America offered three international artists including Nacho, Alexa Lace and Juan Palau. The Teletón gala is a live broadcasted TV gala with the objective to raise money for children with special needs, broadcasted in more than 20 countries.
Alexa at the Club Media Fest Colombia
On November 4, Alexa was invited to perform at the mega event Club Media Fest in Bogotá, Colombia. The event is the world´s biggest concept for influencers and major YouTubers and Instagramers from across Latin America attended the event. The 8 000 people in the audience watched Alexa perform her new single Dime con tus manos.